Client Retention Call Scripts for Hair Salons
In the salon world, your hands are your paycheck, meaning every minute you spend on the phone is a minute you aren't behind the chair earning. These scripts are designed to help you quickly reconnect with clients, fill your books for $300 color services, and ensure no one goes to the salon down the street because you didn't answer.
48-Hour Color Check-In
Call a client two days after a major $200+ color or balayage service to ensure they love the tone.
Hi [Client Name], this is [Your Name] from [Salon Name]. I am just calling to see how your new color is settling in after your first wash! Sometimes tones can shift a bit once you get home, so I wanted to make sure you are still loving that brightness. If you need a quick toner adjustment or have questions about the sulfate-free shampoo we picked out, let me know. We want those highlights looking perfect for as long as possible!
Tips for this scenario
- -Ask specifically how the color looked after their first at-home wash.
- -Mention the specific retail product they bought to reinforce its value.
Common Mistakes to Avoid
Pro Tips
- 1.Always keep a 'Cancellation List' by the phone so you can fill $100+ gaps immediately when someone calls.
- 2.Use a hands-free headset if you must answer while mixing color, but never while actually cutting hair.
- 3.If a client calls for a price quote on a $400 correction, always ask them to send a photo of their current hair first.
- 4.Record your professional voicemail during a quiet time so you don't sound rushed or like you're in a noisy shop.
- 5.Let an AI service like SkipCalls handle your 24/7 bookings so you don't lose a bridal party booking at 9:00 PM on a Sunday.
Frequently Asked Questions
When is the best time to make retention calls?
Tuesday through Thursday between 10:00 AM and 12:00 PM is usually best. Avoid Saturday mornings when most people are busy with errands and you are likely slammed at the salon.
How do I handle a client who says the price is too high on the phone?
Explain the value by breaking down the cost of professional-grade lighteners and the time required for a $200 service. Offer a 'mini' version, like a face-frame highlight, if their budget is tight.
Should I text or call for these follow-ups?
For big services like color corrections or bridal, a personal phone call shows much higher care. For quick trim reminders, a text is often preferred by younger clients.
What if I miss a call from a new client while I'm doing a blowout?
If you don't have a receptionist, you likely lost that lead. Using an AI answering service ensures that new client gets an immediate response and a way to book while you finish your styling.
Don't Let a $300 Balayage Walk Away Because Your Hands Are Full
Stop losing hair salon clients to the shop down the street. SkipCalls answers your phone 24/7, books appointments directly into your calendar, and filters out spam. Focus on the hair, and let AI handle the airtime.
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