5) Quoting Prices Over the Phone: Give ranges that match real design scopes
People call because they want to know if you’re “in their budget.” You can answer without boxing yourself into a fixed price.
Use a “range + what’s included + next step” approach. Here are niche-specific scripts using common design fee ranges:
Consultation ($200–$500):
“A consultation is typically $200–$500 depending on length and whether you want follow-up notes. Most clients use it for layout direction, paint colors, and a shopping plan. If you tell me the room and your goal, I’ll recommend the best consult option.”
E-design package ($500–$2,000):
“Our e-design packages usually fall between $500 and $2,000 per space. That covers a concept, layout, and a shoppable list. It’s a great fit if you’re comfortable measuring and installing items yourself.”
Room design (scheduled, $2,000–$10,000):
“For a full room design—concept, sourcing, and a cohesive plan—most projects land between $2,000 and $10,000 depending on complexity and how many selections we’re making (sofa, rug, lighting, window treatments, etc.). After a consult or intake, I’ll send a clear proposal.”
Whole home design (scheduled, $10,000–$50,000+):
“Whole-home design typically starts around $10,000 and can go $50,000+ depending on how many rooms, construction coordination, and how involved you want us during install and styling. The next step is a discovery call so I can outline a realistic range.”
Important guardrails:
- Separate design fees from furniture/finish budgets: “Design fees are separate from purchasing.”
- Avoid apologizing for pricing. Calm confidence builds trust.
- If they push for a single number, hold the line: “I’d rather give you a range now and a firm proposal after we confirm scope.”
Key takeaway: Quote ranges tied to scope and deliverables, and always separate your design fee from the product budget.