Review & Referral Scripts
Review & Referral Request Scripts for Photographers
In the photography business, your reputation is your most valuable lens. These scripts are designed to help you turn a single $500 portrait session or an $8,000 wedding into a steady stream of new clients through strategic reviews and referrals.
Post-Gallery Delivery Review Request
Send this via text or email immediately after the client sees their finished gallery and is feeling the most excited.
Hi [Name], I am so thrilled you love the gallery! Seeing your family's reactions to these moments is exactly why I picked up a camera. If you have a quick minute, would you mind sharing your experience in a Google review? It helps other local families find me and see what my portrait sessions are all about. I'll drop the link right here for you!
Tips for this scenario
- -Include a direct link to your Google Business profile to reduce friction.
- -Wait for their initial 'OMG I love them!' message before sending this.
Common Mistakes to Avoid
!Asking for the review before the client has actually seen their finished, edited gallery.
!Failing to respond to missed calls during a wedding shoot, allowing the lead to go to a competitor.
!Using generic 'Dear Client' templates that make the photography experience feel like a transaction.
!Not including a direct link to the review page, forcing the client to search for you.
!Asking for a review months after the shoot when the emotional connection has faded.
