Pricing Inquiry Scripts
Pricing Inquiry Response Scripts for Property Managers
In property management, your responsiveness is the first test of how you will handle a landlord's $500,000 asset. These scripts help you quote professional fees like the 8-12% management rate while maintaining a high-value image, even when you are busy on-site at a showing.
The 'What's your fee?' Inquiry
Use this for a standard single-family home lead who calls wanting a quick price.
For a single-family home, our monthly management fee is typically 10% of the gross rent, which usually falls between $150 and $250 depending on your property's value. This is a comprehensive 'hands-off' service that includes everything from rent collection to handling those midnight plumbing calls. We also have a one-time tenant placement fee of one month's rent whenever we find you a new, qualified resident. Does your property currently have a tenant, or are we looking to fill a vacancy?
Tips for this scenario
- -Always follow the price with a question about the property to keep them talking.
- -Mention the 'midnight calls' to remind them of the headache they are paying you to handle.
Common Mistakes to Avoid
!Quoting a flat percentage without clarifying if it's based on 'rent collected' or 'rent scheduled'.
!Failing to mention the 'Leasing Fee' or 'Tenant Placement Fee' upfront, leading to sticker shock later.
!Trying to handle new owner lead calls while currently doing a property showing for a tenant.
!Not having a clear 'minimum monthly fee' for lower-rent properties, which can make them unprofitable.
!Being vague about maintenance markups or coordination fees on the initial call.
