Review & Referral Scripts
Review & Referral Request Scripts for HVAC Technicians
Reviews and referrals hit different in HVAC because most calls are emergencies—“AC died,” “no heat,” “burning smell,” “CO alarm”—and homeowners call down a list until someone answers. These scripts are built for real job sites (140°F attics, rooftops, crawl spaces) where you can’t mess with your phone, but you still need more 5-star Google reviews and steady word-of-mouth without sounding pushy.
Google Review Request (Right After You Fix the AC/Furnace)
Use this at the thermostat when you’ve confirmed heating/cooling is back and the customer is relieved.
“Alright—your system is cooling/heating again. Before I pack up, can I ask a quick favor? If you felt taken care of today, a Google review helps a ton—especially on days when everyone’s AC quits at once. I’ll text you a link so it’s one tap. If anything about today wasn’t a 5-star experience, tell me now and I’ll make it right before I leave.”
Tips for this scenario
- -Ask while the air is blowing cold or the heat is coming up—right when the relief is highest.
- -Say “Google review” out loud; customers often don’t know where you want the review.
- -If it was an emergency call ($200–$800), mention “same-day help” because that’s what people search for.
Common Mistakes to Avoid
!Asking for a review before the system is actually cooling/heating (always verify at the thermostat and at the supply air).
!Waiting a week to send the review link—by then they only remember the price, not the relief.
!Making the ask too complicated while you’re in a loud mechanical room or on a roof (keep it one sentence + a text link).
!Sounding defensive about emergency pricing ($200–$800) instead of focusing on value: fast response, clear options, safe repair.
!Ignoring negative reviews or replying with HVAC jargon (SEER, subcooling, static pressure) that homeowners don’t understand.
