Review & Referral Scripts
Review & Referral Request Scripts for Towing Services
In the towing industry, your Google rating is your resume. When a driver is stranded on a dangerous roadside, they don't have time to research—they call the highest-rated tow service they see first. These scripts help you turn every $150 emergency tow into a 5-star marketing tool that brings in more business while you stay focused on the winch.
Post-Job Review Request
Use this script immediately after you have safely dropped the vehicle at the repair shop or the customer's home.
Glad we could get your car off the shoulder and safely here to the shop. Since you saw firsthand how much we care about safety and getting there fast, would you mind leaving us a quick Google review? It really helps other drivers who might be stuck in traffic feel safe calling us. I can text you the direct link right now to make it easy.
Tips for this scenario
- -Hand them a business card with a QR code while you are finishing the paperwork.
- -Mention the specific car model to make the request feel more personal.
Common Mistakes to Avoid
!Answering the phone while using a loud pneumatic wrench or standing next to heavy traffic.
!Not asking for a review while the customer is still relieved that you saved them.
!Forgetting to give a clear arrival time estimate, which leads to angry 'where are you' calls.
!Trying to handle dispatch calls yourself while you are underneath a vehicle.
!Ignoring negative reviews instead of offering a solution to fix the customer's frustration.
