5) Quoting Prices Over the Phone: Fast, Competitive, and Protected
Shippers and brokers want a number quickly, but a sloppy quote can turn a $1,000–$5,000 long haul into a loss. Quote like a pro by stating what the price includes and what changes it.
Use a two-step quote:
1) Give a range if details are missing.
2) Lock a firm number once you have the key info.
Quick quote script (when details are incomplete):
“For that lane, you’re usually in the $1,200–$1,800 range depending on weight, appointment times, and whether it’s live load. If you tell me the weight, pickup/delivery windows, and if it’s drop-and-hook, I can firm it up.”
Firm quote script (once details are confirmed):
“I can do that as a scheduled long haul for $2,350 all-in with a 53’ dry van. That includes linehaul and fuel. If there’s detention past 2 hours, it’s $75/hour. Any lumper fees would be passed through with receipt.”
Use the job-type anchors shippers understand:
- Local haul (scheduled): “Most locals run $200–$800 depending on miles and wait time.”
- Hot shot (urgent): “Hot shot is usually $500–$2,000 depending on how fast you need it and distance.”
- Long haul: “Most long hauls land $1,000–$5,000 depending on lane and timing.”
Protect yourself with three must-ask items before confirming:
- Equipment: “53’ van, reefer, flatbed, step deck, box truck, hot shot?”
- Timing: “Pickup today? Appointment? First come-first serve?”
- Accessorials: “Lumper, detention terms, driver assist, hazmat, overweight permits.”
Close the quote with a next step:
“If you want to book it, I can take pickup contact, address, and the load reference number right now.”
Key takeaway: Quote fast with a range, then firm it up with equipment, timing, and accessorials—so you don’t eat surprise costs.