Lead Response Templates
Lead Follow-Up Response Templates for Trucking Companies
In the trucking industry, a missed call usually means a load goes to a competitor who answered faster. These templates ensure you never lose a high-value haul because you were behind the wheel or busy with a dispatch.
Immediate Missed Call Follow-up
Use this text or call script immediately after a shipper or broker calls while you are driving.
Hi, this is [Your Name] with [Company Name]. I'm sorry I missed your call; I was safely securing a load/driving. I saw you reached out and wanted to see if you still need a truck for a [Local/Long Haul] move. We have a [Dry Van/Flatbed] available in the [City] area right now. Give me a quick shout back if you still need that capacity!
Tips for this scenario
- -Mention your specific equipment type immediately so they know if you're a fit.
- -Use SkipCalls to send an automated text the second you miss a call to keep the broker from calling the next guy on the list.
Common Mistakes to Avoid
!Answering the phone with a simple 'Hello' instead of your company name, which sounds unprofessional to brokers.
!Not having your MC (Motor Carrier) number or insurance details ready when a shipper asks for them.
!Waiting too long to return calls; in logistics, a 15-minute delay can lose you a $2,000 load.
!Trying to negotiate rates while in a high-noise environment like a truck stop or near a running engine.
!Failing to ask for 'backhaul' opportunities, leaving money on the table for the return trip.
