Review & Referral Scripts
Review & Referral Request Scripts for Movers
Reviews and referrals win moving jobs because customers don’t know who to trust with their furniture, stairs, and tight schedules. If you ask the right way—right after the truck doors close and the walk-through is done—you’ll get more Google reviews, more neighbor referrals, and fewer “we’ll do it later” promises that never happen.
Google Review Request (Post-Job, Still at the Home)
Use this when the last piece is placed, the customer signs, and you’re about to load the last pads and dollies back on the truck.
“Hey [Name], thank you for trusting us with your move today. If you feel we handled your furniture and walls well and stayed on time, would you leave us a quick Google review? It helps a lot because most people book movers based on reviews. I can text you the link right now—what’s the best number for you? It takes about 30 seconds, and mentioning the crew by name really helps us.”
Tips for this scenario
- -Ask after the final walk-through when they’re relieved and can see the job is done (no scratches, no surprises).
- -Use their language: “no dings,” “on time,” “wrapped the dresser,” “protected the stairs,” “handled the piano carefully.”
- -Send the link immediately while you’re still on-site so it doesn’t get lost in moving-day chaos.
Common Mistakes to Avoid
!Asking for a review before the final walk-through—then they notice a scratch or a missing box and you look careless.
!Saying “Can you leave us a review?” without sending a link—customers won’t search Google while they’re surrounded by boxes.
!Only asking for reviews on big $2,000–$10,000 jobs—your steady $300–$1,500 local moves build volume and ranking.
!Trying to ‘explain’ a negative review publicly with details about the customer’s stuff, stairs, or attitude—it makes you look unprofessional.
!Offering discounts or cash for Google reviews—this can backfire and get reviews removed; incentivize referrals instead.
